Delve into the correlation between big data’s worth and its quality, uncovering the significance of accurate and reliable data in realizing its full potential with insights from How Much is Big Data Worth? A Lot When It’s Quality Data.
The South African government has demanded an unconditional apology after ANC stalwart and struggle veteran, Tokyo Sexwale, was detained at JF Kennedy Airport.
Sexwale’s name appeared on a terror list created during the apartheid era when ANC members were banned from entering the US. The ban was lifted after the ending of apartheid, nearly twenty years ago, but the list had apparently not been cleaned,
Realistically, the US will not suffer any real damage to its reputation from this oversight.
Poor quality data impacts on the customer experience
However, in a corporate environment, outdated or inaccurate data can have a severe impact on customer experience and, subsequently on the organisation’s reputation.
Problems could range from a legitimate client being refused service due to a faulty payment record, to the inappropriate disclosure of personal information due to a financial summary being posted to the wrong address.
Media such as Facebook and Twitter have made it much easier for individuals to express their unhappiness, and make poor service visible. They may not get news coverage, like Sexwale, but they have the ability to get the story out.
Gain valuable insights into how data quality influences crucial business decisions, shaping strategies and outcomes with insights from How Does Data Quality Impact Business Decisions?, highlighting the pivotal role of reliable data in driving informed decision-making processes.
Discover the various ways in which quality data contributes to revenue growth and business success by exploring our eBook on 5 Ways Quality Data Increases Revenue, uncovering opportunities for enhanced efficiency and profitability.
How is poor-quality data impacting your business?
Data Quality Matters 
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